On March 26, 2018, in the hilly city of Chongqing with vigor and spring fragrance, KENBO, the “dark horse” of Chinese passenger car brand, ushered in the OTO Chien Thang delegation, KENBO’s Vietnam Exclusive Distributor, for the first business communication in 2018.
KENBO and OTO Chien Thang started business negotiations in 2017. After one year’s intensive cultivation of market-appropriate model survey&selection and adjustment of production line fixtures in Vietnam plant, KENBO launched mini-truck and mini-van officially on January 8, 2018 in Vietnam market. Based on local road conditions and consumer demand levels in Vietnam, KENBO mini-truck and mini-van are very popular in the Vietnamese market, and even there is a backlog of market orders.
2018 is a new start & key year for KENBO under the new globalization strategy. KENBO is accelerating the process of globalization and promoting several overseas KD projects steadily; Vietnam, as one of the incremental markets in Southeast Asia, is one of the most important markets for KENBO also. KENBO will join hands with OTO Chien Thang in 2018 to continue introducing more marketable models to the market, providing more efficient after-sales service support and KD parts supply system. Meanwhile KENBO is also carrying out a comprehensive upgrade of product quality and technology to build the solid base for a win-win relationship with all global distributors.
Mr.Mai, President of OTO Chien Thang Group, after visited the factory production line and the test drive, said that currently KD cooperation model with KENBO in Vietnam is very successful, thanks to the reliable performance quality, positive technical support and excellent after-sales service and other advantages, which has been creating the high market acceptance and a good word-of-mouth effect. The test drive experience of the new model also makes full expectation for the KENBO follow-up models.
